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Tag: mobile publishing

The Definitive Guide To Digital Magazine App Marketing

Going mobile is a monetization strategy for magazine publishers. They increase revenue by reusing existing content for mobile distribution. While a website is good for building reach, a mobile app is the best way for monetization because people are used to in-app purchasing. During this webinar you will learn app marketing essentials required to promote your digital magazine app on the App Store and beyond.

The Most Popular Digital Publishing And Mobile Marketing Articles Publishers Search For

Every week there is an analytics day for me in PressPad. I take time to understand Internet traffic generated by our content. To do this, various tools like Mixpanel and Google Analytics are used. In this article I will provide a list of the ten most popular articles published on our blog — based on unique users and average time spent on it — for your convenience.

How to Sell Your Digital Magazine The Amazon Way

Selling digital goods is sometimes tricky because it’s hard to apply sales patterns from the physical world to mobile. One of the best way of doing this is by looking at successful companies selling similar goods much better than any of their competitors.

Amazon is so successful in the field of selling digital goods that it’s reasonable to see if there’s anything we can learn from them to make our publishers’ lives easier. In this article, I’m going to unveil one of the biggest of Amazon’s secrets, that makes their digital content sell better.

Being Digital Gives Opportunity for People Worldwide to Enjoy Our Magazine – Interview with Craig Muller of the Australian Street Car

Australian Street Car is a car magazine that covers modified cars from early 1900’s through to present day modern cars. It features car shows, drag racing, circuit racing, drifting, and everything else in the Australian car scene.

[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology

Polish startup becomes its own client by publishing a magazine for mobile publishers

The Digital Publishing Guide is a free digital magazine, which is available quarterly as a mobile app. The magazine will feature optimization techniques for online app stores and share information about digital publishing and app marketing.

How PressPad Can Keep You Away from the Bitter Lesson of App Development

“Talking New Media” has recently posted a very interesting article covering their behind-the-scenes experience of building their own iPad magazine application.

They definitely got to know what it would be like to build an app for publishing a magazine on iPad having none (or very little) experience with delivering for Apple App Store. But aren’t they a publisher rather than an app developer?

If you are planning to hire a freelance developer to code your own magazine app, hold on because there might be a more effective solution which really works.

PressPad Android Support in Approach + Preorders for Early Birds

I’m pleased to announce that PressPad is beginning the Android platform support, thanks to which your publications will now have the potential to reach millions of smartphone and tablet users based on this platform worldwide.

To emphasize the launch of Android support, we’ve also prepared an interesting offer but we’ll get back to that later on in the article.

How To Publish a Brilliant Children’s Book on iPad

For several weeks you have been writing to us ever more often, asking about possibilities for publishing a children’s books on iPad. If you are an author of a children’s book or a publisher, from this article you will learn how to publish a book on Apple mobile devices with no knowledge of programming required.

How to Convince Your Boss About Mobile Publishing

Mobile Publishing is a necessary pivot for many titles. For some titles, it is the first medium for entering the market. In this article you will find out which arguments to choose, and how to present them in order to get your boss to like mobile publishing. After all, going mobile is a great way to reach new readers.

Mobile Publishing is a very strong trend, which is supported by changes in the business model of many publications. We have already witnessed the change of the distribution model and the transition to digital platforms, such great titles as Life or the NYT. Earlier this year, eMarketer made a prediction that “This Year, All Publishers Go Mobile”. To convince your boss to come onto the App Store platform, present the information, which you will find below, in anf appropriate form, relevant for your organization.

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