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Does It Pay to Use a Paywall?

The integral part of the publishers’ life is devising a business plan leading to monetizing content. One of the most successful strategies is a paywall, which is used by the most influential world newspapers, niche magazines, and WordPress publishers.

Newspapers like “The New York Times”, “The Daily Mail” or “The Wall Street Journal” have successfully generated income through a method of limited access. How is it possible that this way based on paid subscriptions achieved success in the age of immediate, quick and free admission to news and information?

Over 10 000 App Installs. How to Promote a Mobile App to Achieve That Much?

Yes, you did it! Congratulations! You have decided to run your own mobile app for an online magazine! In the age of mobile devices users, an app is more than just a popular tool. It is a way to get more readers, expand business, grow your brand and make real money. How to achieve all that?

Let’s start at the very beginning. You probably know that the content you create can be distributed through different channels: print magazines, social media, websites, emails. A mobile application can become an additional source of global audience and extra income. Why am I using the phrase “can become” instead of simply “is”?

Every mobile application has a big potential, you just need to dig it out.

How to Create and Promote a Profitable Online Magazine?

Have you ever wondered if creating and running your own digital magazine is a good, profitable idea, should it be a part of your growth strategy and can you monetize it? The answer to all these questions is: yes.

Easy to say? It will be best if you can find out for yourself in a moment.

Digital magazine publishing is a business venture that often involves the construction of a new team and a certain organizational structure. We would like to draw your attention to some of the activities related to the publishing process: creating attractive magazine features and effective issues promoting.

Be Successful, Be Digital. Your Publishing Challenges Vs Our PressPad Solutions

Many publishers wonder if it is worth having a mobile app instead of a website, what’s the best way to sell an online magazine and what benefits can digital publishing bring.

Well, one obvious answer would be saving lots of trees.

And now more seriously.

Efficient Magazine Delivery for Digital Publishers — Case Study

Magazine publishers must find a new way of efficient magazine delivery to win the attention and curiosity of their readers.

Content is a “plague” in our century because in the online world, everything we do is content. Digital traces we leave – likes, comments, check-ins – it’s all content. This enormous “noise” makes publishers’ life harder, like never before. PressPad challenged this problem, how to provide professional content creators with an efficient tool for improving reach among mobile users. Read more to learn all about online magazine delivery.

The Definitive Guide To Digital Magazine App Marketing

Going mobile is a monetization strategy for magazine publishers. They increase revenue by reusing existing content for mobile distribution. While a website is good for building reach, a mobile app is the best way for monetization because people are used to in-app purchasing. During this webinar you will learn app marketing essentials required to promote your digital magazine app on the App Store and beyond.

How To Design Your Magazine with PowerPoint

Design of the magazine is a rather not a trivial process, but it can be fun. Actually, I am not going to use PowerPoint but something more elegant and available for free. I am talking about Google Slides, which is a part of the Google Docs suite. As a challenge, I will try to copy the design of one my favorite magazine’s couple of pages – Mighty Car Mods, published by PressPad. Read on to see the results of my work and the techniques I’ve been using.

PressPad Web Store Increases Revenues for Digital Publishers

There are many ways publishers can increase their revenues and selling through their website may just be one of the top ones. PressPad is happy to announce today the release of a new feature helping publishers do just that.

Our mission at PressPad is to help publishers make more money on their content. We believe in this so strongly that we tightened our revenues with publishers’ last year – if you don’t make money, neither do we.

How To Promote Your Business Through a Digital Magazine

Companies may use various techniques to promote business and keep filled the top of their sales funnel. Continuous stream of customers dropping into the sales process, is probably, one of the key factor successful businesses do. And in the era of blooming permission marketing this process starts much earlier than it used to be. Blogs, webinars, websites, digital magazines and culture of knowledge sharing is what gain momentum this days. Since the sales is not a one way road anymore, customers come and go penetrating different parts of the standard AARRR sales funnel.