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Author: Wojtek Szywalski

Wojtek Szywalski is a Content Marketing Manager at PressPad and co-editor of Digital Publishing Guide Magazine. If you like his post please share it among circle of your friends and followers. You can follow him on Twitter @wojteksz as well.

Facebook Invests Additional Millions to Support News Industry

Coronavirus crisis affects the news industry. People are demanding accurate information. The growing importance of local journalism is a fact. But how does news publishers can come closer to readers with accurate information?

According to the Facebook announcement the news industry is working under extraordinary conditions to keep people informed during the COVID-19 pandemic.

Unprecedented Times for Publishers

Hi guys, due to the current global economic situation, PressPad decided to create a special offer of digital distribution for affected publishers. If you know anyone who would benefit from reducing their fixed cost of physical distribution please share this offer with them.

The point is that PressPad does not require any long term commitments so once the situation will be back to normal it is easy to restart print while stoping digital service.

— But wait! Is it okay to invest during a global economy slow down? — You may ask.

Using News Apps is Fun — What Readers Say About PressPad News

News apps improve the experience of blog or web magazine on the mobile devices.

They help publishers increase mobile retention to their content and keep readers updated about the latest articles with real-time notifications. That’s more natural and neutral way of communicating to mobile users than sending email newsletters.

Don’t take my word granted. Challenge this statement and explore what readers say about using these type of mobile apps.

Kindle Fire Full of WordPress Blog News Apps

Two months ago we have been announcing big news — our WordPress to app platform for has started to support Android users on Google Play. Now, we have another upgrade of our WordPress–to–app platform.

This time we would like to announce that PressPad News has just started to support Kindle Fire on its native Amazon Appstore for Android.

Our behind the scenes discussion about Kindle Fire support hot or not, was very — let’s say — engaging for the whole team.

Mobile News Apps Platform Gets on Android

Since the launch of PressPad News for iOS, we were continuously flooded with questions about Android support.

Almost every second registered user told us about their need to be able to put their publishing brand to Google Play via PressPad News.

I am not saying this was something we were expecting. As a digital publishing veterans (PressPad is on that market since 2011 building mobile apps for traditional magazine publishers) we get used to the fact that traditional publishers with paid content prefer App Store over Google Play.

— This time was different.

The Cartooning Life of Magazine Cartoonist: Interview with Dan Rosandich

We often think about content as something that is a natural part of our digital life. It’s present all around the digital world and you just have to tap on it, and poof, you got it.

Someone, however, has to create it. Write it, draw it, compile it from the useless chunks of bits into something useful, beautiful, something that generates emotions just like cartoons do.

In this article, I am talking with Dan Rosandich, a magazine’s cartoonist with lifelong experience. His passion to draw and tips for publishers on working with cartoonists.

In our day to day job at PressPad, we answer lots of questions directed by magazine publishers. Most of them are about mobile technology, mobile magazine apps, onboarding print subscribers onto digital magazines and so on. Magazine apps marketing is also among the top subjects.

What Part of Your Marketing Strategy Should Be Native Content

This is a guest post by Irene Samozdran from PDFfiller. PDFfiller is an online editing tool for PDF files used by various business owners.

Irene Samozdran is a content marketer at PDFfiller. She switched from a career in journalism to exploring marketing and content strategies. She enjoys doing interviews with developers and storytelling experiments.

How to Create a Stunning Web Magazine — WordPress Publishing Technology Review

Before you think how to tweak web magazine to create the stunning reading experience imagine this… Digital Publishing has been changing since original iPad announcement.

What is digital publishing today, what’s the role of WordPress publishing and web magazines, and how to grasp it for your own convenience? In this article, I will provide the recipe from the publishing technology point of view.

Childhood is Very Important – Behind the Scenes of The Child City Digital Magazine

Children’s publishing is demanding, and still represented by the fraction of digital publications —children apps — available online.

We’re always happy to put our 2 cents into this fabulous area of digital publishing.

As a father of two I know how hard it might be to learn kids identifying opportunities among the ocean of online threats.

In this case, apps for kids appear to be the great solution for parents to sleep well when kids are on tablets. That’s true not only about magazine apps but all sort of apps of various industries for kids including digital publishing for children.